Conference Archives - CENTURY 21 MarketLink Realty

CENTURY 21 Global Conference: Celebrating 35 Years With Easter Seals

March 21, 2014 By Molly

At the CENTURY 21 Global Conference this week, the brand celebrated an important milestone: 35 years of partnership with Easter Seals. In that time, the CENTURY 21 System has raised over $108 million dollars in support of Easter Seals and the families they serve.

During the closing session of the conference, CENTURY 21 President and CEO Rick Davidson welcomed Jim Williams to the stage. Jim, the CEO of Easter Seals, shared a few words about what this ongoing partnership means to him, to his team and to all the individuals who benefit from Easter Seals programs.

Next to take the stage was Easter Seals Adult Representative, Angela Spraul. Angela’s husband was critically injured while serving our country and spent months in the hospital.

During that time, Angela and her husband enrolled their two young daughters in daycare through Easter Seals. She explained, “Finding good daycare in our area, where we actually felt comfortable leaving our girls, was extremely difficult. Once they started to attend daycare with Easter Seals they were so happy. They loved their teachers and they still ask to go back and visit.”

Then, Angela very bravely shared with that audience that after struggling for months with his recovery, her husband took his own life. She began to tear up and took a minute to compose herself. During that moment, the entire audience rose to their feet to applaud her strength.

In closing, Angela shared that the team from Easter Seals was the first group of people to reach out to her after this tragedy and the team has continued to support her and her girls. There wasn’t a dry eye in the house.

Following Angela’s incredible story of courage, CENTURY 21 System member John Kersten arrived on stage to present Easter Seals with a check for the dollars raised by his CENTURY 21 office.

This year John and his team raised $923,000 dollars in support of Easter Seals.

2014 brings a new opportunity for you to donate to Easter Seals. For the third time, Rick Davidson will be leading a group of adventurers on a mountain climb (this time in Europe) and every single dollar raised by the climb team will go directly to Easter Seals.

To join your fellow CENTURY 21 System members in supporting our philanthropic partner, visit Easterseals.com/Century21.

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CENTURY 21 Global Conference: Time To Win

March 20, 2014 By Molly

On the final day of the CENTURY 21 Global Conference, all attendees gathered in the afternoon for the closing session. Kicking things off in grand style was the annual Centurion parade.

The top producers from all around the world were recognized for their achievements in the past year.

The international Centurions showed great pride for the countries they represent, many carrying flags or wearing custom made jackets, t-shirts, baseball hats, pins and more.

After the parade, Chief Operating Officer Greg Sexton took the stage to talk about the week’s theme of “Unlocking your potential.” He shared his personal health and wellness journey and touched the whole audience with his candor.

Moving into the professional development portion of the afternoon, real estate guru and beloved speaker Brian Buffini took the stage. Many CENTURY 21 brokers and agents have completed the Brian Buffini Peak Producer program and he received a very warm welcome.

In his remarks Brian spoke about what it takes to be the real estate professional of choice in today’s market. He encouraged to the audience to imagine what could be possible if they lived their lives with no excuses.

Next to take the stage was legendary football coach, Lou Holtz. Lou gave the CENTURY 21 System five strategies for winning not only in real estate, but also in your personal life.

He spoke about the importance of trust and building your key relationships (a theme Chief Marketing Officer Bev Thorne also focused on in her remarks on Monday). He asked the crowed, “Without trust, what do you have?”

The entire room rose to the feet for a standing ovation at the close of Lou’s speech. He truly energized all the attendees and helped each person to reevaluate his or her daily goals.

In closing, CENTURY 21 President and CEO Rick Davidson asked all the brokers and agents to head home from this Global Conference and put into action the ideas, strategies and tips they have learned over the past three days.

As attendees walked out of the closing session, the CENTURY 21 corporate staff flanked the hallway waving American flags in honor of next year’s location – Washington D.C.

See you next year in the nation’s capital!

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CENTURY 21 Global Conference: An Evening Of Champions

March 18, 2014 By Molly

Tonight the CENTURY 21 Global Conference rolled out the red carpet (well, the gold carpet) for an awards gala celebrating the highest achieving CENTURY 21 teams and producers from around the world.

Guests arrived to a flock of paparazzi snapping away on both sides of the gold, star-studded carpet.

Chief Marketing Officer Bev Thorne and Chief Operating Officer Greg Sexton played co-hosts for the evening, welcoming the brand’s top producers to the stage. A live band played popular rock songs with custom lyrics shouting out each of the top producers.

Pictured below, the number one team, the Marty Rodriguez Team.

In addition to celebrating this year’s award winners, Bev also invited to the stage, four members of the U.S. Bobsled and Skeleton teams: Chris Fogt, Jamie Gruebel, Lauryn Williams and Matt Antoine.

Chris Fogt, a bronze medalist in the four man bobsled event, shared that in addition to representing USA at the 2010 and 2014 Olympic games, he also served our country in Iraq in between. He joked with the crowd, “What can I say? I like to wear a uniform to work.”

Jamie Gruebel, a bronze medalist, shared that she fell in love in Sochi and will be getting married in August. She said, “It’s so special to have competed in the same Olympic games together and now to be building our life together.”

Lauryn Williams, who took home a silver medal in Sochi, has joined an elite club of U.S. athletes. Lauryn is one of only four Americans to have won a medal in both the winter Olympics and the summer Olympics.

Matt Antoine, a bronze medalist in men’s skeleton, hails from Wisconsin and got a roar of applause from the CENTURY 21 Affiliated team who works in his home state.

After meeting the Bobsled and Skeleton team members, attendees were treated to a unique ballroom dancing performance with a touch of Vegas magic.

It was a beautiful evening of celebration. To see more photos, follow the hashtag #C21GC on Facebook, Twitter and Instagram.

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CENTURY 21 Global Conference: It’s All About Relationships

March 17, 2014 By Molly

This afternoon at the Mirage Hotel & Casino in Las Vegas, NV, CENTURY 21 System members from across the globe gathered for the opening general session of the CENTURY 21 Global Conference.

First to take the stage was CENTURY 21 President and CEO, Rick Davidson. Rick shared the overwhelming year-over-year growth for the brand and goals for the coming year.

He spoke to the audience about the themes of this week, “Sell Like a Champion” and “Unlock Your Potential.” After sharing his personal strategies for challenging himself to be Smarter.Bolder.Faster. each day, he urged each and every System member to consider ways to do the same.

Next to arrive at center stage was CENTURY 21 Chief Marketing Officer, Bev Thorne.

Bev shared the details on the brand’s newly released marketing and communications tool, C21 Social Xchange.

C21 Social Xchange includes a partnership with Google, offering CENTURY 21 System members access to Wildfire, powered by Google, and Google Ad Words.

Sam Sebastian, director, local, at Google, took the stage to share his excitement about collaborating with what he called, “the boldest brand in real estate.”

Also invited to the stage was Videolicious CEO Matt Singer. C21 Social Xchange provides CENTURY 21 System members the opportunity to shoot high quality marketing videos in a matter of seconds.

It’s so easy, Matt even shot a video live, right there on stage!

After the debut of C21 Social Exchange, Bev shared several other exciting announcements from the marketing team. For example, next week on Thursday, March 27^th, the CENTURY 21 brand will take over the YouTube.com home page.

The audience was also able to watch the brand’s 2014 television commercials, as well as learn about plans to put CENTURY 21 agents front and center during iconic media events this year and in 2015.

In closing, Bev and the entire marketing team shared a video thanking each and every CENTURY 21 System member for inspiring the brand staff to do their best every day and continue to find new ways to support and showcase the talent of the CENTURY 21 System.

All photos included in the video were taken during Global Conference registration on Sunday.

If you were not able to join us in Las Vegas this year, we will be sharing announcements and photos here on the blog each day. You can also follow all the action live on Facebook and Twitter on the hashtag #C21GC.

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CENTURY 21 Real Estate, Google and Videolicious Launch “C21 Social Xchange” Marketing Suite

March 17, 2014 By Molly

Century 21 Real Estate LLC today announced the launch of C21 Social Xchange, in conjunction with agreements with Google and Videolicious. Through an industry-first licensing agreement with Google, a co-marketing agreement with Google Adwords, and a comprehensive licensing agreement with Videolicious, the C21 Social Xchange combines a comprehensive social media marketing, communications and advertising tool suite for CENTURY 21® System professionals.

“The C21 Social Xchange empowers our independent sales professionals to easily build relationships and grow their sphere of influence,” said Bev Thorne, chief marketing officer, Century 21 Real Estate LLC. “Real estate is a people business, and today many business relationships begin online. CENTURY 21^® agents are the only real estate professionals to benefit from such a partnership with Google, a recognized leader in relationship marketing.”

The agreements with Google provide CENTURY 21 sales associates in the United States with a license for Google’s social tools, and a special program to help them get started on Google Adwords Express. Google AdWords Express is a quick and easy way to advertise local businesses on Google.

“CENTURY 21 continues to be an innovator in online marketing,” said Sam Sebastian, director, local, Google, Inc. “We brought this unique combination of tools and programs to the CENTURY 21 System because of their forward-looking marketing strategy. I am very excited that Google tools will play a role in helping CENTURY 21 sales associates to remain on the leading edge of online marketing and advertising.”

In addition CENTURY 21 System members in the United States will have access to an enterprise-level license with Videolicious. The Videolicious mobile app empowers all CENTURY 21 System members to create professional-quality video productions and post to YouTube in seconds.

“The power of video marketing cannot be overstated,” said Matt Singer, co-founder, Videolicious. “Through this agreement, CENTURY 21 sales associates may now leverage that power to enhance their online marketing and drive more business opportunities.”

For those in attendance at the CENTURY 21 Global Conference in Las Vegas this week, you can attend Matt’s training sessions on Tuesday:

Video 101 with Videolicious for iPhone, iPad & iPod*
Tuesday, March 18^th, 9:00am – 10:00am
Tuesday, March 18^th, 1:00pm – 1:50pm

Please also visit the Expo Hall to learn more about C21 Social Xchange.

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CENTURY 21 Global Conference: Ralph Spencer

March 12, 2014 By Molly

The CENTURY 21 Global Conference kicks off in a just a few days. CENTURY 21 System members from all around the world will gather to network, learn and celebrate.

As part of this year’s professional development sessions, commercial real estate specialist Ralph Spencer will offer two classes:

Successful Negotiation Strategies – You get What You Want
Tuesday, March 18^th, 10:30am – 11:30am

Real Estate Financial Literacy – Your Gateway to Learning Financial Investment
Tuesday, March 18^th, 2:10pm – 3:00pm

Ralph is one of the most recognized and accomplished commercial real estate trainers and consultants in the industry today. Ralph offers an extremely unique blend of talent and experience. While being a successful commercial real estate practitioner, owner and manager, he has also developed skills in both training and technology.

For the full list of professional development sessions, click here.

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CENTURY 21 Global Conference: Matt Singer

March 12, 2014 By Molly

At last year’s CENTURY 21 Global Conference, Videolicious CEO Matt Singer demonstrated how easy it is to shoot a house tour video on your phone with the Videolicious app.

This year Matt is back and ready to show CENTURY 21 System members how your iPhone, iPad and iPod can work magic for promoting your listings.

You can catch Matt’s presentation at two different times on Tuesday, March 18^th:

Video 101 with Videolicious for iPhone, iPad & iPod*
Tuesday, March 18^th, 9:00am – 10:00am
Tuesday, March 18^th, 1:00pm – 1:50pm

In addition to being a speaker at NAR, Inman Real Estate Connect, and Agent Reboot, Matt has produced television and music projects with George Clooney, James Earl Jones, Paul McCartney, Ray Charles, and others, as well as sold hundreds of thousands of products on QVC.

Get that mobile device ready, it’s time to shoot some video!

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CENTURY 21 Global Conference: Travis Saxton

March 12, 2014 By Molly

The CENTURY 21 Global Conference is just days away. Are you excited to join CENTURY 21 System members from around the globe for a week of networking, professional development and celebrations?

On Wednesday, March 19^th, don’t miss Travis Saxton’s presentation:

What Drives Online Consumers
Wednesday, March 19^th, 2:10pm – 3:00pm

Travis has 11 years of technology and marketing specific consulting experience and has worked with hundreds of real estate brokerages, MLSs, associations and numerous technology companies in developing online and system wide strategies to maximize their efficiencies in all areas of technology and marketing.

He is the author of The Online Performance Study, co-author of the 2012 Brokerage Performance Report and the developer of The Edge Online Trends Report a Joint Effort with Google.

Come learn what drives online consumers so you can attract more leads!

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CENTURY 21 Global Conference: Todd Robertson

March 12, 2014 By Molly

The CENTURY 21 Global Conference is days away and there is a so much to look forward to at this year’s event. CENTURY 21 System members from all over the world will gather at the Mirage Hotel & Casino in Las Vegas for a week of networking, professional development and celebrations.

During the training and development sessions, public speaker extraordinaire Todd Robertson will share his wisdom in three separate classes:

Mental Motivation Means More Money – How to Go from Uncertain to Unstoppable
Wednesday, March 19^th, 9:00am – 10:00am

Recruiting Autopilot
Wednesday, March 19^th, 1:00pm – 1:50pm

Your Value Package
Wednesday, March 19^th, 2:10pm – 3:00pm

After winning numerous speech contests with Toastmasters International and enjoying a successful Real Estate career in California, Todd went on to work with such speakers as Anthony Robbins, Floyd Wickman and Mike Ferry.

Since then he has delivered over 800 seminars inspiring audiences around the world with a message of taking massive action to go after their goals. Todd believes in delivering a fun, inspiring message of no excuses, no victims and no stories. Instead he provides a message of victories because life is more fun when you win.

Most recently he developed an App (awarded the top 400 business Apps in the world by Apple/ITunes) called “The 21 Day Sales Challenge”.

Hear from Todd in this video:

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See you in Las Vegas!

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