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#C21News: June 2017

July 17, 2017 By

The start of summer couldn’t have been better with impressive franchise growth and the announcement of some distinguished achievements. Read more about what happened in June below.

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The CENTURY 21 Brand expanded in South America with the addition of CENTURY 21 Argentina. With the agreement to open CENTURY 21 franchises in Argentina with CENTURY 21 South America, Roberto S. Vivaldo of Master National Argentina S.A. will serve as President of CENTURY 21 Argentina. He plans a grand opening in September 2017 in La Plata. Master franchisees of CENTURY 21 South America currently operate approximately 200 franchised CENTURY 21 offices throughout South America, with locations in Brazil, Bolivia, Colombia, Peru, Uruguay, and Venezuela. Read more here.

 

Franchise Growth
CENTURY 21 Lakeside Realty acquired Gallagher, Clark & Carney Realty Group in Youngstown, OH. Through the acquisition, CENTURY 21 Lakeside Realty welcomes co-owners Sean Carney and Rick Clark and their 32 sales associates and also expands its footprint with offices in Calcutta, Columbia, and Salem. Read more here.

CENTURY 21 Arizona Foothills acquired Solutions Real Estate in Phoenix, AZ. The new team brings more than 27 years of experience to the table. The move will also expand the CENTURY 21 Arizona Foothills footprint to 8 offices and more than 500 agents. Read more here.

CENTURY 21 Tenace Realty acquired Cobblestone Realty in Boyton Beach, FL. Through the acquisition, CENTURY 21 Tenace Realty will expand to three offices and more than 300 agents. The expansion will give the company a larger footprint in Palm Beach County specifically. Read more here.

 

Achievements
We are proud to announce that 31 CENTURY 21 Sales Associates were featured in NAHREP’s 2017 List of Top 250 Latino Agents including the #1 sales agent in California, Marty Rodriguez of Century 21 Marty Rodriguez and three top 10 agents by sales volume: Marty Rodriguez, Dania Perry, and Ricardo Acevedo. View the list of winners here.

The 2017 REAL Trends/The Wall Street Journal Report “The Thousand” was released in June. According to the report, the CENTURY 21 Brand had an increase of 193% in total individual dollar sales volume and a 58% increase in total sales volume (including team volume), highlighted by two agents in the top 20 for individual sales — Gina Gargeu, CENTURY 21 Downtown (8) and Gerri Andolina, CENTURY 21 Winklhofer (20). We also had two agents in the top 20 by average sales price — Geneva Brett, CENTURY 21 M&M and Associates (9) and Ellen Elman, CENTURY 21 Metropolitan (15). View the rankings here.

 

In the News
CENTURY 21 Award’s Julia Jackson-Brown’s 17.5MM listing was featured in The Wall Street Journal House of the Week poll — and won!

 

Giving Back
The CENTURY 21 New Millennium charity golf tournament raised a record $120,000+ for the Jenna Stone Memorial St. Mary’s Ryken Scholarship Fund. A full field of 160 golfers and tournament supporters from communities across the greater D.C. Metro region came together on June 8 at Breton Bay Golf and Country Club in Leonardtown, MD, for what has come to be known as the best area golf charity event of the year. Learn more about the event here.

Check back next month for the latest Century 21 Real Estate News briefing.

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#C21News: May 2017

June 15, 2017 By

The month of May welcomed significant franchise growth, exciting achievements, and a few impressive news features! Read all about it in the recap below.

 

New Franchise Spotlight

CP Realty, an independently owned and operated real estate brokerage company in Fargo, ND, announced that it has joined the CENTURY 21® Franchise System and will now do business as CENTURY 21 FM Realty. “We couldn’t be more excited about our new team joining the CENTURY 21 Brand, one of the most recognized real estate brands in the world,” said owner John Colvin. Read more here.

Ohio Family Realty, an independently owned and operated real estate brokerage company in Elyria, OH, announced that it has joined the CENTURY 21® Franchise System and will now do business as CENTURY 21 DeAnna Realty. Ohio Family Realty has served more than 1,000 customers and is well-known in the community for not only its impeccable customer service, but also for its philanthropic efforts in the local community. “We now have access to the tools, technology, and brand recognition that we need, while also retaining our family and community feel,” said owner Mike DeAnna. Read more here.

The Real Estate Company of East Tennessee, an independently owned and operated real estate brokerage company, announced that it has joined the CENTURY 21® Franchise System and will now operate as CENTURY 21 Heritage. With the company philosophy, “always do what you say, sometimes more, but never less,” customer service is a priority for owner Mike Garber and his team. Read more here.

Earth Outdoor Properties, an independently owned and operated real estate brokerage company with offices in Mountain Grove and Ava, MO, announced that it has joined the CENTURY 21® Franchise System and will now do business as CENTURY 21 Earth Outdoor Properties.

 

Achievements

We are thrilled to announce that the CENTURY 21 Father’s Day “Give Dad Nothing Campaign” has been named a Bronze Anvil Award winner representing the best in public relations programs demonstrating creative tactics. The campaign garnered 602MM impressions through broadcast, print, and online coverage which included outlets like huffingtonpost.com, today.com, Adweek and RISMedia. View the full list of winners here.

 

Leadership

CENTURY 21 Advantage Gold’s Anne Rubin has been appointed to the Pennsylvania State Real Estate Commission. Rubin is a 29-year real estate veteran and has helped grow CENTURY 21 Advantage Gold to include more than 200 sales associates in 11 offices throughout Pennsylvania and New Jersey. Read the full press release here.

CENTURY 21 Award’s Angela Avilez was a featured speaker at POSiBLE L.A. Angela’s topic was on “Hispanics and their impact on the real estate industry,” speaking also to the opportunities of starting a real estate career.

The event, sponsored by Century 21 Real Estate, is meant to inspire and empower the Hispanic community to prosper in business. Entrepreneurs had access to critical resources: new products, tools, platforms, industry leader keynotes and boot camps to launch and grow their business. At the CENTURY 21 booth, we had interactive experiences for the over 4,000 attendees, highlighting the possibility of a career in real estate and affiliating with the CENTURY 21 Brand.

 

In the News

Bill Still, of CENTURY 21 Blackwell, shared his insights on new schools creating a real estate boom in the Spartanburg, SC area with GoUpstate.com. “Of course every area likes new schools and new schools that look good,” Still said. “School districts are tremendous (selling points). Anyone with a school-age child, the first thing they do is research the schools when looking for a new home.” Read the full article here.

CENTURY 21 Judge Fite was recently featured in a Real Estate Broker’s Insider article about brokers turning to sports sponsorships as the market improves. The article discusses ways these partnerships improve credibility and help brokers connect with the community. Judge Fite’s recently renewed, 4-year sponsorship deal with the Dallas Cowboys was a main highlight.  Chief Executive Jim Fite said the deal gives the company the right to use the Cowboys’ color and logo on business cards, yard signs, and its website. Read the full article here.

John Colvin, of CENTURY 21 FM Realty, shared his thoughts on his hometown in a Realtor.com article highlighting the ten best cities for new college graduates. “It’s a great outdoors city with lots of lakes, and there’s an amazing sense of community here, “ he said. Read the full article here.

 

Check back next month for the latest Century 21 Real Estate News briefing.

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#C21News: April 2017

May 15, 2017 By

Spring has proved to be an exciting season for Century 21 Real Estate so far! Here’s a look at some company highlights from the month of April.

 

New Franchise Spotlight

In April, we welcomed CENTURY 21 Gulf Coast Realty, in Fort Myers, Florida to our family of franchises.

 

Dunagan Associates, an independent real estate brokerage company in Carlsbad, New Mexico,  affiliated with Century 21 Real Estate LLC, and is now operating as CENTURY 21 Dunagan Associates. “We couldn’t be more excited about joining CENTURY 21, the most recognized real estate brand in the world,” said Kerri Dunagan-Harvey, managing broker. Read more here.

 

Cornerstone, REALTORS®, an independent real estate brokerage company in Dublin, California, joined the CENTURY 21 Franchise System and will now do business as CENTURY 21 Cornerstone, REALTORS®. The company will continue to serve the Tri-Valley area with the added benefit of world-class marketing, agent training, technology resources and productivity tools provided through its affiliation with our iconic brand. Read more here.

 

Franchise Growth

Century 21 Burke Realty of North Brunswick, New Jersey revealed that the staff has more than doubled since opening its doors in 2014. The firm’s owner, John H. Burke, cited Century 21’s performance in the J.D. Power Home Buyer/Seller Satisfaction Study and historically-low interest rates as two important factors in the success. He also urged potential buyers and sellers to spring into action now. Read more here.

 

PhillyMag featured the impressive expansion of CENTURY 21 Advantage Gold in a recent article. CEO Bill Lublin shared details about the company’s newly acquired property: “We completely redid the office and made it an open workspace—an open space that’s comfortable for people in today’s world and is attractive to younger buyers, sellers, and agents, as well as our existing client base.” Read the full article here.

 

In the News

Terry Brown of CENTURY 21 Scheetz shared his experience with the increasing demand for pet-friendly places to live in Parade Magazine. “We are seeing the demand for pet-friendly amenities, such as designated green space for pets,” Terry noted. Read the full article here.

 

CENTURY 21 Cityside’s Collin Bray offered his advice for finding a home in Boston’s most sought-after neighborhoods to U.S. News & World Report. According to Collin, “Developers are intelligent and calculated. Talk to them, find out where they are building. If you hear about new construction—if you see cranes—research, explore and then invest.” Read the full article here.

 

The Christian Science Monitor detailed the challenges facing millennial homebuyers. “With fewer homes on the market and a lack of inventory continuing to offer buyers fewer choices, it is expected that the millennial or first-time home buyer share of the market will hover around 33 percent of all existing home sales in 2017,” CENTURY 21 CMO Cara Whitley said in an email to the Monitor. The article also cited Century 21 Real Estate’s efforts to aid this growing market with the launch of Adulting 101. Read the full article here.

 

Check back next month for the latest Century 21 news briefing.

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#C21News: March 2017

April 25, 2017 By

Century 21 Real Estate was making news in March. Read on to learn about our recent features and other company highlights from the past month.

 

Franchise Growth

CENTURY 21 Advantage Gold of Philadelphia acquired RE/MAX Advantage, a full service real estate company based in Yardley, PA. This effectively expands their footprint throughout Bucks County and the Philadelphia Metropolitan Area.

Farther west, Westchester, IL based CENTURY 21 Affiliated acquired Gobber Realty on March 1st.

Outside of the U.S., New Zealand’s Scoop News discussed CENTURY 21 New Zealand’s move into Central Auckland. Already established in the north, south, and east of Auckland, CENTURY 21’s recent approach has seen a tremendous response and continues to grow.

 

New Franchise Spotlight

In March, we welcomed two new offices in North America: CENTURY 21 Sewanhaka in Floral Park, NY and CENTURY 21 Paramount in Brampton, Ontario.

 

In the News

Century 21 Real Estate CMO Cara Whitley was in the news not once, but twice in March. The first was an Adweek article in which she was named to an exclusive list of “tech-savvy CMOs.” Cara was also interviewed in this CMO Outlook article about millennial home buyers.

In other millennial news, our Adulting 101 campaign was highlighted in this Housingwire article that stresses the importance of education for these first-time home buyers.

The Washington Post highlighted the prevalence of the real estate industry and its human connection despite the rise of the Internet and predictions of its demise from past decades. The article praised CENTURY 21’s recent “Robots” TV spot which truly embodied this sentiment.

 

Achievements

Two CENTURY 21 sales associates were named to the NAR 30 Under 30 Class of 2017 which honors young professionals who have given their all to this career path. Our honorees were Sarah Lyons of CENTURY 21 Judge Fite and Farris Tarazi of CENTURY 21 Yarrow & Associates.

Sarah credits the flexibility of the industry with allowing her to pursue her dreams and change her family’s life with the gift of financial freedom. Farris contributes his success to seeing things differently and providing that experience to clients by investing in technology and photography.

Several CENTURY 21 affiliated companies were named in the 2017 REAL Trends 500 rankings.

 

March was another strong month for Century 21 Real Estate leaving us excited for more success to come! Check back next month for the latest Century 21 news briefing.

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#C21News: January 2017

February 16, 2017 By

From key expansions to exciting awards—we couldn’t ask for a better start to the new year! Read on to find out how Century 21 Real Estate started 2017 off right.

Franchise Growth

New York-based CENTURY 21 American Homes acquired Realty Executives 1st, expanding its presence in Nassau County and overall to 12 offices with more than 600 agents.

New Franchise Spotlight

To kick off the new year, we welcomed three new offices in the U.S.: CENTURY 21 Alpha Associates in Huntsville, TX; CENTURY 21 Integra Realty in Bradenton, FL; and CENTURY 21 JWC Florida Realty in Pembroke Pines, FL.

In global news, CENTURY 21 Mongolia opened a new affiliate, CENTURY 21 Nomin Realtor.

A Lake Travis, Texas-based real estate team has affiliated with Century 21 Real Estate, and is now operating as CENTURY 21 Realty Network, a Fine Homes & Estates® office. The new brokerage will continue to serve real estate needs in the Austin metropolitan area.

In the News

RisMedia’s January issue featured George Berick of CENTURY 21 Lakeside Realty in an article titled, “Having My Back Every Step of the Way,” where he shares his story and the reason why he ultimately chose to go for the gold jacket. As he says, “today’s brand is more exciting and innovative, and reflective of the consumers in our markets.” Read George’s story here.

Have you spotted our latest ads on TV? The CENTURY 21 Brand®’s new campaign reveals just how valuable it is to have an agent on your side. Enjoy the ad in this REALTORMag feature.

Millennials want human interaction and a brand they can trust. In a recent Wakefield Research study commissioned by Century 21, 92% of Millennial home buyers stated that they believe it is important for a real estate agent to get to know them personally before choosing to work with them. Learn more about this study featured in Mediapost.

Achievements

Three CENTURY 21 affiliates have been named to Inman’s “Real Estate Influencers of 2017” list. The list salutes industry professionals who shape, change and influence the industry. Our representatives all come from CENTURY 21 Redwood Realty including Director of Leads Management Billy Ekofo. Coral Gundlach and Eddie Berenbaum joined Billy in receiving this honor. Check out the full list here.

Swanepoel named five members of the CENTURY 21® System to their “Top 200 Most Powerful People in Residential Real Estate 2017.” The honorees included: Rick Davidson – President & CEO of Century 21 Real Estate LLC; Martin Charlwood – CEO, CENTURY 21 Canada; Todd Hetherington – CEO, CENTURY 21 New Millennium; Bill Kessler – Founder & CEO, CENTURY 21 Affiliated; and Robert Tomlinson, Partner & CEO, Tomlinson Group of Companies. View the full list here.

Rick Davidson and Josh Altmann discussed what the future of real estate can look like in the CENTURY 21 Brand® “Agents of the Future” event which invited hundreds of agents from the Greater Washington D.C. area to the Clarendon Ballroom in Arlington VA.

We can’t wait to see what else is to come in the year ahead! Check back next month for the latest Century 21 news briefing.

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#C21News: October 2016

November 10, 2016 By

While September was great, we’re happy to announce that October was even better. Don’t just take our word for it though, read the infographic and text below for detailed accomplishments that make the CENTURY 21® Brand SMARTER. BOLDER. FASTER.®

CENTURY 21 Peak Commercial closed a record sale with a substantial healthcare facility thanks to Becky Shreve. Her sale contributed to 3% of sales for assisted living in Los Angeles and Orange County combined. Now that’s impressive.

CMO Cara Whitley was named a finalist in the Stevie Awards for Communications or PR Campaign of the Year for her ground-breaking idea to “Give Dad Nothing” last Father’s Day. Check out the campaign, and maybe start planning next year’s gift to Dad.

CENTURY 21 Judge Fite was named the best place to work by not one, not two, but three Texan outlets — the Dallas Morning News, Texan Association of Business, and the Dallas Business Journal. Normally, that’s a big deal. In Texas, it’s even bigger.

Two offices and over one hundred thirty agents united last month as CENTURY 21 Wieder expanded through the merger of Heath and Joseph Real Estate in Boynton Beach, Deerfield Beach, and Wellington, Florida.

Our two G.O.A.L. program winners, CENTURY 21 Southern Star of Prattville, Alabama, and CENTURY 21 Triton Realty of Crescent City, Florida, increased their YOY listings by 14% and 107%, respectively. As a special treat, we honored them with local events starring Christen Press and Meghan Klingenberg of the U.S. Women’s National Team. After all, professional soccer players know a thing or two about hitting a goal.

Three new franchises have to share the spotlight this month, but we’re not complaining. We welcomed CENTURY 21 Colorado Springs, Colorado, CENTURY 21 Daleville, Virginia, and CENTURY 21 Sri Lanka on board last month, and are excited for things to come. In 2017, our global presence will grow from our 76 countries and territories as CENTURY 21 Sri Lanka is set to open its first office.

The press is turning to leaders in the CENTURY 21 System for insight on important industry issues. New Home Source included words from Collin Bray, president of sales of CENTURY 21 Cityside. Read the full article to learn about his vision for the potential of new homes in the market.

Stay tuned to see what November has in store!

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