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CENTURY 21 Veteran’s Day Survey Finds Home Ownership Most Important Factor For Returning Service Members

November 8, 2013 By

Today the CENTURY 21 brand announced the results of its Veterans Day survey, conducted online by Harris Interactive.  In honor of its long-time partnership with, and dedication to, Easter Seals, CENTURY 21 conducted the survey to identify veterans’ perceptions of home ownership and the roadblocks they face when searching for a home.

According to 75% of military families, owning a home is one of the most important things to service members upon returning from service.  Among the reasons that becoming a homeowner is so significant to veterans are a desire to have their own residence (73 percent), establishing a household (43 percent) and financial security (36 percent).  In addition, the majority of veterans (88 percent) indicated that owning a home makes them feel safer.

“Home ownership is a top priority for many, but is especially significant to those returning from a tour of duty,” said Rick Davidson, president and CEO, Century 21 Real Estate LLC.  “Veterans have done so much to serve our country.  We are proud to work with Easter Seals to help empower veterans to lead more independent lives and fulfill the dream of homeownership.”

When we say “Welcome home,” we meant it.

Check out the infographic below with the full results of the survey:

For active or retired service members who are interested in Easter Seals resources available to them, call the Easter Seals Community One Source Hotline, (866) 423-4981, or email veterans@easterseals.com.  Visit www.century21.com/aboutus/veterans to learn more.

Syndicated via Century 21 Blog. Source: http://feedproxy.google.com/~r/century21/wAvv/~3/ZUdhaSnoSQ4/

Real Estate Reads Of The Week

October 18, 2013 By

Happy Friday!

Each Friday we share with you the must-read, real estate news of the week. We’ve got everything you need to know to stay on top of breaking industry news and trends.

Refill your coffee and get reading!

“The Stream Debuts In New York City Starring The CENTURY 21 Brand”

On Tuesday night in New York City and Wednesday night in Los Angeles the movie The Stream premiered starring the CENTURY 21 brand and our very own agent Rebecca Malek of CENTURY 21 Alliance. The film opens in 20 theaters across the country tonight. Continue reading to find the theater nearest you  .  .  .

“Real Estate Recovery Yields New Field of Opportunities”

This week RIS Media shared a recap of CENTURY 21 CEO Rick Davidson’s speech at the 2013 Real Estate CEO Exchange at New York City’s prestigious Yale Club. He remarked, “There’s no doubt that we’re in the midst of a market recovery, and it feels good to have the wind at our backs. However, as leaders, we need to constantly be thinking about what’s next by anticipating where the market’s headed.” Continue reading . . .

“Foursquare Opens Advertising to Small Businesses”

Agent Genius reported this week that Foursquare has added an advertising platform for small businesses. Are you already using Foursquare to promote your business? Will you proactively advertise to those checking in around your neighborhood? Continue reading . . .

“How To Use Fall Leaves To Your Lawn’s Advantage”

The website Houzz is not only great for home decorating inspiration, but they also provide helpful tips for homeowners. For example, did you know that fall leaves aren’t just meant to be raked into garbage bags? You can use leaves to boost your lawn’s nutrients and health. Continue reading . . .

Syndicated via Century 21 Blog. Source: http://feedproxy.google.com/~r/century21/wAvv/~3/VJ1xrc6pGpY/

Real Estate Reads Of The Week

August 23, 2013 By

Good morning and happy Friday!

Each Friday we share with you the must-read, real estate news of the week. We’ve got everything you need to know to stay on top of breaking industry news and trends.

Grab your coffee and get reading!

“Home Sales Surge In July, Despite Higher Interest Rates”

Great news for the market this week as the July 2013 numbers are revealed. Inman News reports, “Existing-home sales increased 6.5 percent to a seasonally adjusted annual rate of 5.39 million in July, up from a downwardly revised rate of 5.06 million in June, according to the National Association of Realtors (NAR).” Continue reading . . .

“A Who’s Who Guide To Buying Your First Home”

The home buying process requires a cast of characters – real estate agent, mortgage broker, inspector, appraiser and more. In the helpful piece from MSN Real Estate, learn who the key players are, what role they should have and how to manage it. Continue reading . . .

“What Makes A Dream Home?”

You’ve heard people say, “I’m looking for my dream home,” well, what exactly does that mean? The Wall Street Journal rounded up home experts and psychologists to explore what consumers really mean when they use those two precious words, “dream home.” Continue reading . . .

Syndicated via Century 21 Blog. Source: http://blog.century21.com/2013/08/real-estate-reads-of-the-week-64/

Real Estate Reads Of The Week

August 16, 2013 By

Happy Friday!

Each Friday we share with you the must-read, real estate news of the week. We’ve got everything you need to know to stay on top of breaking industry news and trends.

Grab your coffee and get reading!

“The Best Places To Live In 2013”

This week CNN Money shared their list of the best places to live in America. 15 cities made the cut, lead by Sharon, MA, Louisville, CO and Vienna, VA.  In addition to Sharon, MA taking the number one spot, two other towns in Massachusetts also made the list – Westford and Shrewsbury.  Continue reading . . .

“3 Ways To Revitalize Your Website With Your Existing Blog Content”

Laura Monroe of Inman News wrote a great piece this week about how to use your best blog posts, even ones from years ago, to help refresh your real website. Did you do a great post two years ago about staging? Those tips still apply and your new clients and prospects may really enjoy it. Continue reading . . .

“Tales From A Real Estate Investor: What I Look For In A New Property”

Thinking about buying an investment property? Not sure what questions you should ask while searching? Ali Boone at Bigger Pockets gives excellent advice in her column about the 8 factors to consider when making a real estate investment. Continue reading . . .

Syndicated via Century 21 Blog. Source: http://blog.century21.com/2013/08/real-estate-reads-of-the-week-63/

Real Estate Reads Of The Week

August 9, 2013 By

Good morning and happy Friday!

Each Friday we share with you the must-read, real estate news of the week. We’ve got everything you need to know to stay on top of breaking industry news and trends.

Grab your coffee and get reading!

“Home Prices Trending A Fastest Upward Pace Since 1977”

This week CoreLogic reported, “U.S. home prices rose for the 16th consecutive month in June and are trending at the fastest upward pace since 1977.” Including distressed sales, Core Logic’s Home Price Index was up 1.9 percent from May to June and 11.9 percent from a year ago. CoreLogic’s Pending Home Price Index predicts prices increased 1.8 percent from June to July. The five states with the greatest annual home price appreciation (including distressed sales) were: Nevada (26.5 percent), California (21.4 percent), Wyoming (16.7 percent), Arizona (16.2 percent) and Georgia (14.3 percent). Continue reading . . .

“Where The Housing Market Is Hottest: The Top 10 Turnaround Towns”

The market is hottest in California according to Realtor.com, who puts Oakland, Orange County, Santa Barbara, San Jose and Los Angeles on the list of the top 10 turnaround towns in the United States. Are you doing business in California? Are you seeing the market trend upward? Continue reading . . .

“Best Practices: Photography And Your Real Estate Brand”

To successfully sell a home, you need great photos. Though gadgets like smartphones, tablets and tripods make shooting your own photos easier than ever, there are some key considerations to review before you start snapping. Continue reading . . .

Syndicated via Century 21 Blog. Source: http://blog.century21.com/2013/08/real-estate-reads-of-the-week-62/

Century 21 earns pair of prestigious awards for social media campaign

July 29, 2013 By

Century 21 Real Estate LLC, the franchisor of the world’s largest residential real estate sales organization, today announced that the company won a pair of marketing and communications awards for its innovative SimCity Social marketing campaign on Facebook®. Specifically, CENTURY 21® earned a 2013 Hermes Creative Platinum Award from the Association of Marketing and Communication Professionals, and a 2013 Bronze Anvil Award from the Public Relations Society of America.

“Our goal with our SimCity Social Facebook campaign was to connect with an important new audience – online gamers — in an innovative, engaging and relevant way,” said Bev Thorne, chief marketing officer of Century 21 Real Estate LLC. “These awards acknowledge our commitment to providing our real estate professionals with unique opportunities to reach a new generation of home buyers and sellers.”

Administered and judged by the Association of Marketing and Communication Professionals, the Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies.

Hosted by the Public Relations Society of America, the Bronze Anvil Awards celebrate the “best of the best” in public relations tactics — the individual items or components that contribute to the success of an overall program or campaign. This year’s competition drew a total of 759 entries, of which, only 50 organizations were selected by the Bronze Anvil Judges as Bronze Anvil winners, demonstrating the high standards applied by the judges in their evaluation process.

 

Syndicated via Century 21 Blog. Source: http://blog.century21.com/2013/07/century-21-earns-pair-of-prestigious-awards-for-social-media-campaign/

Real Estate Reads Of The Week

July 26, 2013 By

Good morning and happy Friday!

Each Friday we share with you the must-read, real estate news of the week. We’ve got everything you need to know to stay on top of breaking industry news and trends.

Grab your coffee and get reading!

“New Home Sales Surge To A Five-Year High”

This week, Agent Genius reported, “According to the U.S. Commerce Department, new home sales surged to a five-year high in June, despite increasing mortgage rates and decreasing mortgage application volume. After improving 1.3 percent in May, sales of single-family homes rose 8.3 percent in June, the highest level since May of 2008. While June sales marks a welcome improvement compared even to May, the Commerce Department data reveals single-family home sales rose 38.1 percent compared to June of 2012 – the largest increase since January of 1992.” Continue reading  . . .

“The Rise Of The Young Home Buyer”

The Wall Street Journal published a piece this week on the rise of the young, luxury home buyer. The article comments, “There is a growing group of wealthy young buyers who are making inroads in the world of high-end real estate, acquiring properties at prices, and at a pace, that brokers say they have never seen before. Real-estate agents say that young people are buying more expensive homes than previously. They are also more likely to buy several properties, and use one as an investment. Buying real estate has grown more attractive, these young buyers say, compared with the stock market, which appears riskier to a generation that entered the workforce during a market correction.” Continue reading . . .

“9 Home Upgrades That Broaden Your Buyer Base”

If you are thinking about listing your home in the future you may be thinking, “Should I make those upgrades before we list? Or should we wait and let the buyers do that when they move in?” MSN Real Estate shared a great article this week all about the pro/con list of this very question. Continue to reading to see the ongoing updates you can make that will add value when you go to list . . .

“Improve Your Real Estate Content Strategy With New Facebook Insights”

Have you noticed changes to your Facebook business page? That’s because Facebook has updated their Insights tools, letting you learn more about who is visiting your real estate page and what content they are liking and engaging with most. Read on to learn how to maximize these new tools and sharpen your Facebook marketing. Continue reading . . .

Syndicated via Century 21 Blog. Source: http://blog.century21.com/2013/07/real-estate-reads-of-the-week-61/